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GSB News and Notes: Formula-E Is a Hit In Brooklyn; D.C.'s New Audi Field Goes Green via Green Bonds; Study Shows Winter Sports Fans Support Athlete Engagement on Climate Change

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Here is a GSB News & Notes column for your mid-summer reading pleasure: Formula-E, the all-electric vehicle racing circuit, came to New York City (Red Hook, Brooklyn, to be exact) for the first time ever with two races over the weekend. Audi Field, the future home of Major League Soccer’s D.C. United, will open with both a solar array and stormwater storage that was funded in part by an innovative, DC-based green bond program. And a small research study conducted at the 2017 Nordic World Ski Championships in Lahti, Finland this February demonstrated that fans are very receptive to climate change statements from professional skiers.

 
FORMULA-E A HIT IN BROOKLYN
The Red Hook neighborhood in Brooklyn is not normally associated with great New York City sporting events. There are no stadiums nor arenas nearby. Subways are nowhere to be found.
But this weekend, the quiet if increasingly hip waterfront section of town was quiet no more as its streets played host to the first-ever automobile road race in New York City history—and it happened to be one that featured only electric vehicles (EVs).
England’s Sam Bird won both rounds of the Qualcomm New York City ePrix, the ninth and 10th rounds of Formula-E’s 2016-17 season on Saturday and Sunday. Bird drives for DS Virgin Racing, owned by sustainable business innovator Sir Richard Branson. Formula-E, now nearing the end of its third campaign, is the world’s first and only all-EV racing series.
 
Formula E Bird 2nd Steven Tee:LAT Images:FIA Formula E via Getty Images

Sam Bird, driving in the red car on the left, starts off in second place in the Qualcomm New York City ePrix on Saturday in Red Hook, Brooklyn. (Photo credit: Steven Tee/LAT Images/FIA Formula E via Getty Images)

 
Formula-E Branson Bird Stephane Sarrazin

But while Bird (c) started in second, he finished in first in both the Saturday and Sunday legs, earning a Champagne Shower from Sir Richard Branson (l) and DS Virgin Racing teammate Stéphane Sarrazin. (Photo credit: Kevin Hagen, Getty Images)

 
While exact attendance figures have not been released, the Associated Press reported that “thousands attended thraces, packing two metal grandstands overlooking the track…Organizers ran shuttle buses from Barclays Center to the race site about three miles away. There were also ride-share stations, a bicycle valet and water taxis and ferries from Manhattan.”
And, according to a CNN.com story by Matthew Knight, Brooklyn and Formula-E share an understandable affinity for renewable energy: “Formula-E [didn’t provide] too much of a drain on local electrical supplies during its visit — all the race cars [were] charged using carbon-neutral glycerine generators provided by British firm Aquafuel.”
New York City’s entrance into EV road racing adds another top tier metropolis to Formula-E’s already impressive roster, which includes Buenos Aires, Hong Kong, Paris and Montreal, host of the season finale at the end of this month.
 

AUDI FIELD TO SPORT SOLAR, STORMWATER STORAGE, FINANCED BY GREEN BOND
Audi Field, the new home of Major League Soccer’s (MLS’) D.C. United that’s set to open next year, will be on the forefront of green stadium design and performance:

  • An 884 kW solar array, installed by local vendor New Columbia Solar, will be situated on the stadium’s canopy and in other areas of the site.
  • There will storage for more than 55,000 cubic feet of stormwater on site through green roofs, bio-retention areas, and infiltration basins.
  • Energy and water efficient technologies will be employed throughout the stadium.

 
Audi Field

Artist’s rendering of Audi Field, the new home of D.C. United (Credit: D.C United)

 
According to a story by Jennifer Hermes in the July 10 issue of Environmental Leaderthe measures described above “are being funded through the [capital district’s Department of Energy and Environment’s] D.C. PACE (Property Assessed Clean Energy) program’s green financing solution, which operates through a public-private partnership, allowing local lenders to fund environmentally beneficial projects at no cost to taxpayers.” The $25 million deal, done through a relationship with locally-based EagleBank, is the nation’s largest single PACE note issued to date, according to D.C. United.
Per Hermes, PACE’s funding will also include resources for “high-efficiency heating and cooling systems, LED field lighting, additional building insulation, and low-flow water fixtures.” D.C. PACE asserts these measures will result in a 25% reduction in energy use and will reduce emissions by 820 metric tons of CO2 annually, saving the club an estimated $125,000 annually on utility bills.
Writing in the July 6 issue of CurbedPatrick Sisson noted that, in addition to PACE’s clean energy deal, the project also includes a $95 million loan from Goldman Sachs.
While public financing of stadiums and arenas has, in the main, not proven to be a good deal for taxpayers, perhaps Audi Field’s green bonds approach will provide an innovative exception—as well as become a model for other stadiums and cities. Writes Sisson: “Funding these types of designs or retrofits saves owners money, may prolong the useful life of an existing stadium, helps cities cut emissions, and sets an example for other projects in the community (In less than two years, the D.C. PACE program has provided $30 million in private capital for projects including small businesses, affordable multifamily housing, and a charter school).”
While D.C. United’s colors are red and black, D.C. Mayor Muriel Bowser has bought in to the club’s greenness, saying in a statement that the stadium will boost local economic development and create good green jobs for District workers, “all without costing DC government a cent.”
 
RESEARCH SHOWS SKI FANS REACT POSITIVELY TO CLIMATE CHANGE STATEMENTS FROM ATHLETES
The sample size was very small, so the conclusions drawn can only be directional rather than definitive.
But.
Research conducted in February by M Inc., in collaboration with Protect Our Winters Finland, at the 2017 FIS Nordic World Ski Championships in Lahti, Finland demonstrated that sports fans—at least a small sample of Nordic skiing fans in Europe— welcome climate change messaging from athletes.
A group of athletes who took part in the Championships gave video statements to their fans as to 1) why it is important to care about climate change and, 2) how we all can help in the climate change fight by changing a few specific behaviors. 44 spectators, chosen at random, were asked to view this 45-second edited video athlete statement and fill in a short questionnaire to measure what they thought of it.
 
[vimeo 217182784 w=640 h=360]
 
The study’s conclusion?
Fans at the Championships were very receptive to climate change statements from pro skiers – across age, gender, nationality and whether they ski themselves or not. Fans also said that they felt much more motivated to change some of their behavior in support of the climate change fight (8.12 average on a scale of 1-10).
When asked, in an open-ended question, what they liked the most about the video statement, 51 per cent of the fans mentioned that professional athletes were giving the statement. Some of these fans also emphasized that professional athletes were showing their passion about the issue, that they formed an international mix and that it was a positive message.
GreenSportsBlog’s conclusion?
The Green-Sports world needs to fund and conduct more research, among a wide cross section of sports fans, on fan attitudes, in North America, Europe and beyond, towards environmental issues, including climate change. The studies must consist of fans who go to sports events and, this is important, the much larger group of fans who consume sports on TV, online, radio and newspapers. In fact, these studies need to be conducted every 1-2 years to see how fans’ awareness of, and attitudes towards green-sports are changing over time.
The only major, quantifiable study that I know of was conducted on North American sports fans (defined as people who attend at least two sports events per year) by Turnkey Sports & Entertainment in 2014 and funded by the Green Sports Alliance. In research terms, that’s ancient history. And, while the M Inc. study is helpful, the small sample size means that the takeaways have to taken with a grain of salt.
 


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  1. […] an essential part of the sport itself (save for the notable exception of the all electric vehicle Formula-E circuit) and, in the United States at least, the perception — if not the reality — is that the […]

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